"It is people that make change, and it is people that determine the success of change."

A new approach to transformation

People Centred Transformation

Digital is not just about technology and process, it's about culture, mindset and behaviour. Essentially, it's all about people.

Most companies today have some focus and investment in an area of change or transformation: Digital Transformation, Marketing Transformation, Process Re-engineering, product & Service transformation or business change

However, quietly in the background, the A2D team have been spent the last few years building and developing an approach and methodology that focusses on the biggest key success factor to all change and all transformation:

What we have defined as PEOPLE CENTRED TRANSFORMATION

PEOPLE CENTRED TRANSFORMATION CAN BE DEFINED BY TWO SIMPLE PRINCIPLES:

  1. Understanding that each audience (workforce, customer, partner, supplier etc.) and person is considered equal and;
  2. That transformation and change always affects three elements of human nature: 
    • The way we THINK
    • The way we BEHAVE
    • How we ACT

At A2D we have created an effective methodology and approach to deliver successful change and transformation by focusing on the people first. Only when we understand mindset, culture and behaviour can be effectively build digital transformation programmes, develop effective technology strategies, implement great change programmes and successfully tackle product or service redesign.

Take your first step in making change and transformation something real and successful.

 

 

Check out our very own Mel Ross, Director, Experience at the Digital Leaders Conference - selling the importance of 'Everyone' in building Digital DNA.


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